SEO, AEO and GEO for Healthcare Providers and Health Brands

It is written to. Google holds health content to its Your Money or Your Life standard, and AI engines favor pages with clear authorship, so every condition and treatment page carries a named clinical reviewer and a review date. We draft, your clinician reviews, we revise, and only then does it publish. We follow advertising rules for regulated treatments, make no outcome promises, and re-review pages when guidance or your services change.

Yes, as long as each page has something true and specific on it. A physician page needs credentials, specialties, locations and the conditions they treat, written as text and matched to their directory profiles. A location page needs its own services, hours, parking and accepted insurance, aligned with its Google Business Profile. Where pages would differ only by a name, we merge them rather than publish duplicates.

Only with written consent that covers how the story will be used, and only with the details the patient agreed to share. HIPAA applies, so we never put patient information into content, schema or review responses without that consent. Where consent isn't in place, we build on what doesn't need it: physician expertise, service details, outcomes data your organization already publishes and accurate directory profiles.

They matter, but not in the way most providers expect. For a symptom question, engines lean on large medical publishers for the explanation. Providers get named on the next question: who treats this near me, does this hospital take my plan, what does the procedure involve here. We build pages for those questions and make your organization clear enough to be the name in that answer.

We tag appointment request forms, referral forms, click-to-call and online booking events, and separate AI referral traffic from Google and Bing in your own analytics. Each is grouped by service line and location and read against a baseline set before work starts. Tracking is configured with your privacy team, so no patient information passes into analytics at any step.

Often, but not from your own site alone. Engines repeat what old directory listings, news coverage and profiles say. We find every source still carrying the old name or specialties, correct the ones you control, request updates on the rest and publish one clear account of who you are now. That off-site half is what our brand mentions work covers, measured against the same baseline.

We set the baseline in the first 30 days, covering rankings, AI citations on your patient questions and appointment requests from search. Technical fixes and entity corrections register first. Clinical review adds time to every new page, and earning mentions on directories and rankings takes longer still. You get the first full read against the baseline at day 90. We don't promise rankings, citations or appointment volumes by any date.

Three plans: Link Building and Brand Mentions at $499 per month, SEO Consulting at $999 per month and Full Service SEO and AI Visibility at $1,499 per month, which runs all six workstreams. The $199 AI Visibility Audit is a one-time read of how engines describe your organization today. Directory or listing fees are paid by you directly. See our pricing for what each plan includes.

We need analytics, Search Console and CMS access, or a web team who can publish for us. We never need patient records, your EHR or anything containing protected health information. Any change to tracking or forms goes through your privacy and compliance review first, and every medical page goes through clinical review before it ships.