SaaS SEO
A SaaS SEO Agency Measured on Signups and Demos
You run a funded, AI-powered SaaS product and organic traffic isn't turning into trials. We're a SaaS SEO agency that builds comparison, integration and use-case pages first, because they sit nearest a purchase, and reports signups and demos against a fixed baseline. Viggle AI grew its keywords in Google's top three by 362%.
Led by the former Senior SEO Manager at Invideo AI. Trusted by Viggle AI, HeyOz, Wisemonk and Monk.
Measured against a fixed baseline on every engagement.
- Viggle AI
- HeyOz
- Wisemonk
- Monk
- Zivoke
- TryScent
Why SaaS traffic grows while signups stay flat
Most SaaS sites rank for the wrong half of the funnel. The blog brings readers who are years from buying, while the searches made by people choosing a tool land on a competitor's comparison page. Reports count sessions, so nobody notices until the board asks where organic pipeline is.
How our SaaS SEO agency orders the work
We build from the bottom of the funnel up. Pages read by people already comparing tools come first, because they turn into trials soonest and they answer comparison prompts directly. Top-of-funnel content waits until those pages exist to link to.
Covered on every engine your buyers use
- ChatGPT
- Perplexity
- Claude
- Gemini
- Google AI Overviews
- Google AI Mode
- Copilot
- Bing
ChatGPT search and Copilot draw on Bing's index, so Bing rankings feed AI answers. We work on search and AI engines as one program.
How it works
The same four steps on every engagement, with a clear view of what to expect at 30, 60 and 90 days.
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01
Understand
Map your product, buyers, competitors and the prompts and searches that decide your category.
Days 1 to 30. A fixed baseline across every engine and the prompts that matter.
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02
Prioritize
Pick the few moves that will get you recommended fastest and turn them into a focused roadmap.
Days 1 to 30. A focused roadmap agreed, with the first fixes already shipping.
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03
Execute
Do the technical, content, authority and AI visibility work ourselves.
Days 30 to 60. Content, technical and authority work shipping every week.
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04
Improve
Track citations, rankings and conversions against the baseline and keep refining.
Days 60 to 90. A first read against the baseline, then the next quarter planned.
Results we can show you
Every engagement is measured against a fixed baseline set before the work started, so the before and after can be checked rather than taken on trust.
Who this is for, and who it is not for
A good fit
Funded AI-powered SaaS, seed to Series B, with self-serve signup or a demo funnel
- Product-led SaaS with a free trial or freemium plan
- Sales-assisted SaaS booking demos
- SaaS with an integrations directory
- Existing SaaS categories now adding AI features
Not a fit yet
- SaaS without a working signup or demo flow
- Teams that judge search on traffic alone
- Companies that only want blog posts written
Choosing between SaaS SEO options
| SearchAxe | Content-led SaaS agency | Freelance SEO writer | Paid search only | |
|---|---|---|---|---|
| First pages built | Comparison, integration and use-case | Thought-leadership blog posts | Whatever gets briefed | Landing pages for ads |
| Main metric | Signups and demos by page | Traffic and posts shipped | Words delivered | Cost per acquisition |
| AI answers | Built into every page | Usually a separate scope | Not covered | Not covered |
| Value after spend stops | Pages keep ranking and getting cited | Some, if the posts rank | Only if pages rank | None, clicks stop |
| Technical fixes | Done hands-on | Often outsourced | Rarely | Not applicable |
What you get each month
- Baseline report Where you stand on every engine and in search before any work starts.
- Monthly AI citation and ranking report Citations by engine, rankings and referring domains, read against the baseline.
- Signups and demos attributed The pipeline that search and AI answers drove that month.
- Slack access A shared channel with the people doing the work.
- Rolling roadmap What shipped, what is next and why, updated every month.
- Competitor movement Which competitors gained or lost ground in AI answers and search, and why.
How we get started
From first call to work in progress in three steps.
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01
Book a free consultation
A call about your product, your market and where you stand in AI answers and search today.
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02
Get a plan and a quote
We send a plan for what we would do first, with a clear quote for the work.
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03
Work starts right away
Once the plan and quote are approved, the work starts immediately.
What clients say
We had thousands of pages going nowhere. Amit cleaned that up and rebuilt our landing pages. Our top three rankings are up 362% and our citations across AI engines have grown more than a hundred times.
Nan Ha
Product Growth Lead, Viggle AI
Read the Viggle AI case study
We came to Amit with a good product and almost no search presence. He gave our team a plan we could actually follow. Referring domains are up 183% and our first page rankings have more than tripled.
George Kurdin
Co-Founder, Monk
Read the Monk case study
Our content was getting published but not landing anywhere. Amit reworked how we format it for AI engines and our citations across all seven engines are up over 400%. The Reddit community he built now brings us leads weekly.
Aditya Nagpal
Founder, Wisemonk
Read the Wisemonk case study
We launched with a homepage and nothing else. Amit built the search foundation, the landing pages, the blog, the schema. Our domain rating is up 70% and we went from zero AI citations to being quoted by six of the seven AI engines.
Ahad Shams
Founder, HeyOz
Read the HeyOz case study
We had multiple pages fighting each other for the same terms. Amit mapped it all out, consolidated what needed consolidating, and rebuilt our service pages. Organic traffic is up 147% and our top three rankings have more than doubled.
Manjunath Thandu
CEO, Zivoke
Read the Zivoke case study
Who's behind SearchAxe
Amit Malvi spent four and a half years at Invideo AI, rising from SEO Executive to Senior SEO Manager. He built and led a 20-person link building team and owned the company's GEO and AEO programs. Today he works hands-on with a small number of AI startups.
Questions buyers ask us
Which pages should a SaaS company build first?
The ones nearest a purchase. Comparison pages against named competitors, alternatives pages, integration pages and use-case pages by role tend to convert far better than blog posts, because the reader is already picking a tool. We order the list by search demand, how often AI answers name a competitor for that query and how fast your team can approve each page.
How do you attribute signups to organic search?
We set up reporting by landing page in your analytics and separate organic visits from AI-referred ones where engines pass a referrer. Trials and demos are then read page by page against the baseline. Some AI-driven visits arrive with no referrer, so we also watch branded search and direct signups that rise alongside citations.
Will you rewrite our existing blog?
Only where it pays. We sort existing posts into keep, improve, merge and remove. Posts that rank for buyer terms get links to product pages and clearer calls to action. Thin posts competing for the same query get merged. Viggle AI's engagement started by clearing low-value pages out of the index before adding new ones.
How long until SaaS SEO produces pipeline?
Comparison and integration pages can start ranking within a few months on an established domain, and longer on a new one. Signups lag rankings, since buyers often visit several times before trying a product. Expect the baseline and first pages in month one, a meaningful read at day 90, and steady compounding after that rather than a spike.
Do you work with product-led and sales-led SaaS?
Both. For product-led SaaS we measure trials and activated signups from organic and AI referrals. For sales-led SaaS we measure demo requests and, where your CRM allows, the opportunities they become. The page mix shifts too, with more templates and integrations for self-serve and more comparison and proof pages for demo funnels.
Is AI search optimization an extra line item?
No. Every page we build is written so answer engines can quote it, and the monthly report covers ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews, Google AI Mode and Copilot next to Google and Bing rankings. Splitting it out would mean two roadmaps fighting over the same pages.
Can you work with our in-house content team?
Yes. A common setup is that we own keyword and prompt research, page briefs, technical fixes and authority, while your writers draft and we edit for search and citations. Your team keeps the product voice, and we make sure each page has a target query, internal links and a clear path to signup.
Can integration pages be built from a template?
When each integration has its own setup steps, use cases and search demand, a template with a section unique to each page works well. When the only difference is the partner's name, we'd rather publish fewer, stronger pages. Thin template pages can drag down how search engines judge the rest of your site.
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Read moreLet's get your product recommended.
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