Programmatic SEO
Programmatic SEO Agency for AI Products With Many Use Cases
Your product covers dozens of use cases, integrations or templates, and most have no page of their own. As a programmatic SEO agency, we decide which deserve pages, build templates backed by real product data and link them so Google, Bing and AI engines see substance, not filler. Viggle AI cut low-value pages before building new ones, and its keywords in Google's top three rose 362%.
Led by the former Senior SEO Manager at Invideo AI. Trusted by Viggle AI, HeyOz, Wisemonk and Monk.
Measured against a fixed baseline on every engagement.
- Viggle AI
- HeyOz
- Wisemonk
- Monk
- Zivoke
- TryScent
When programmatic pages pay off and when they backfire
Programmatic SEO is building many pages from one template and one dataset, each aimed at a distinct search. It works when every page answers a real query with facts no other page on your site has. It backfires when the only thing that changes is the keyword in the title.
What we build as your programmatic SEO agency
The template is the last step, not the first. We start with demand and data, write the best pages by hand, and only then scale the pattern to the rest of the set.
Covered on every engine your buyers use
- ChatGPT
- Perplexity
- Claude
- Gemini
- Google AI Overviews
- Google AI Mode
- Copilot
- Bing
ChatGPT search and Copilot draw on Bing's index, so Bing rankings feed AI answers. We work on search and AI engines as one program.
How it works
The same four steps on every engagement, with a clear view of what to expect at 30, 60 and 90 days.
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01
Understand
Map your product, buyers, competitors and the prompts and searches that decide your category.
Days 1 to 30. A fixed baseline across every engine and the prompts that matter.
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02
Prioritize
Pick the few moves that will get you recommended fastest and turn them into a focused roadmap.
Days 1 to 30. A focused roadmap agreed, with the first fixes already shipping.
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03
Execute
Do the technical, content, authority and AI visibility work ourselves.
Days 30 to 60. Content, technical and authority work shipping every week.
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04
Improve
Track citations, rankings and conversions against the baseline and keep refining.
Days 60 to 90. A first read against the baseline, then the next quarter planned.
Results we can show you
Every engagement is measured against a fixed baseline set before the work started, so the before and after can be checked rather than taken on trust.
Who this is for, and who it is not for
A good fit
Funded AI startups, seed to Series B, whose product has many distinct use cases, integrations or outputs
- AI tools with many use cases or templates
- Products with a long integration list
- SaaS serving many industries or roles
- Teams sitting on product data nobody has published
Not a fit yet
- Products with one core use case
- Teams wanting thousands of pages in week one
- Sites with unresolved indexation problems
- Categories with no search demand yet
Ways teams try to get hundreds of pages live
| SearchAxe | AI page generator | In-house dev build | Content mill | |
|---|---|---|---|---|
| Decides which pages to build | Yes, from search demand and prompts | No, builds whatever you list | Usually whoever asked first | No |
| Unique facts on each page | Drawn from your product data | Rewrites the same input | Depends on the data model | Rewritten by freelancers |
| Indexation managed | Staged releases and sitemaps | Publishes everything at once | Often an afterthought | Not their job |
| Quotable in AI answers | Structured so passages can be cited | Generic phrasing | Depends on the copy | Rarely |
| What happens to weak pages | Held back or removed | Stay live | Stay live until someone notices | Stay live |
| Cost structure | Quoted after a free consultation | Monthly software fee | Engineering sprints | Per page |
What you get each month
- Baseline report Where you stand on every engine and in search before any work starts.
- Monthly AI citation and ranking report Citations by engine, rankings and referring domains, read against the baseline.
- Signups and demos attributed The pipeline that search and AI answers drove that month.
- Slack access A shared channel with the people doing the work.
- Rolling roadmap What shipped, what is next and why, updated every month.
- Competitor movement Which competitors gained or lost ground in AI answers and search, and why.
How we get started
From first call to work in progress in three steps.
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01
Book a free consultation
A call about your product, your market and where you stand in AI answers and search today.
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02
Get a plan and a quote
We send a plan for what we would do first, with a clear quote for the work.
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03
Work starts right away
Once the plan and quote are approved, the work starts immediately.
What clients say
Who's behind SearchAxe
Amit Malvi spent four and a half years at Invideo AI, rising from SEO Executive to Senior SEO Manager. He built and led a 20-person link building team and owned the company's GEO and AEO programs. Today he works hands-on with a small number of AI startups.
Questions buyers ask us
How many pages should we launch first?
Fewer than you think. We usually start with a small batch of the highest-demand pages in one set, watch how quickly they get indexed and whether they rank, and expand once the pattern holds. Launching the whole set on day one makes it impossible to tell whether a problem comes from the template, the data or the site.
Will Google penalize programmatic pages?
Not for being programmatic. Engines act against pages that exist only to catch a keyword and add nothing, however they were made. A use-case page with real examples, specific inputs and outputs and a clear next step is fine. A page where only the keyword changes is the risk, and our quality bar exists to stop it shipping.
Can you use AI to write the pages?
AI helps with drafting and structure, under review. It can't invent the facts that make each page worth reading, such as how your product handles that use case, which integration settings matter or what output the buyer gets. Those come from your product and team. Without them, AI-written pages become the near-duplicates that never get indexed.
What data do you need from us?
Whatever makes each page specific. For use-case pages, that means examples, workflows and outputs. For integration pages, setup steps, supported actions and limits. Often it already exists in docs, support tickets, sales decks or the product itself. We gather it into one dataset and show you the gaps before anything gets built.
When should we not do programmatic SEO?
When your product does one thing for one buyer, when the searches you would target barely exist, or when the site already has indexation problems. In those cases a handful of strong hand-built pages beats any template. We would rather tell you that on the first call than build a set that never earns a visit.
How long before a page set gets indexed and ranks?
Indexation of a first batch comes first, and its speed depends on the health and age of the domain. Rankings take longer and vary with how competitive each query is. We read each set against the fixed baseline around day 90 and expand only the sets that are earning their place. Expect months, not weeks, before a set shows its full value.
Does this work with our CMS?
Usually. Programmatic sets can run on Webflow collections, WordPress custom post types, a headless CMS or pages generated in your framework. The right choice depends on who maintains the set after launch. We pick the setup your team can keep current, because a set that goes stale is worse than a smaller one that stays accurate.
How do AI engines treat template pages?
In the prompts we test, much like any other page. Specific passages get quoted and generic ones get skipped. A use-case page that states the input, the output and who it suits gives an answer engine a clean passage to cite. A page saying your product is great for every industry gives it nothing. Structure and specifics count for more than volume.
What does a programmatic SEO build cost?
It depends on the number of sets, how much data needs gathering and whether we build the templates or brief your developers. We don't publish prices. After a free consultation we send a plan with the first set scoped and a quote, and the work starts as soon as you approve it.
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Read moreLet's get your product recommended.
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